The focus on e-commerce, especially in the last three years, has been growing, with many individuals and companies seeing this market as an excellent way to increase their sales.
One of these businesses is the sale of "clothing and fashion" which, according to Deloitte data, was the category with the highest sales volume in online shopping in Portugal during 2022.
Whether it's through social media marketplaces, platforms like Vinted (a kind of marketplace) or a professional online shop, the options for selling clothes online are huge and, as you can see, offer a good income for those who venture into them on a part-time or full-time basis.
How to start an online business selling clothes?
However, for online business to run smoothly, there are factors to take into account.
First of all, everything has to start with an assessment of the competition and defining a target audience. Once this stage is over, it's time to choose where to sell? Through an Instagram page? The Facebook marketplace? Through your own website?
At this point, it should be borne in mind that selling through social media or on platforms such as Vinted, is always cheaper than create a professional shop from scratch, as you won't have to pay a designer and programmer to create the site and host it.
However selling through social media you won't be able to "set up your shop window as you please", as you won't be able to change the structure of the platform. This is not the case with a professional online shop, where you have complete freedom to change the structure, place banner adverts, upload videos, etc.
In addition to choosing the structure, it is extremely important that you define payment solutions that are in line with the habits of today's consumers and that are as simple as possible, because the existence of friction in the checkout (checkout with payment) is one of the reasons for the shopping basket abandonment on the part of the client.
In view of this need, REDUNIQ offers those preparing to enter online commerce two solutions for online payments, o REDUNIQ E-Commerce and REDUNIQ@PaymentsThis is a great way to maximise the benefits of online shopping, which adapts not only to the nature of your business, but also to what customers expect to find when they shop online.
To summarise, while REDUNIQ E-Commerce allows your professional online shop to receive payments by debit and credit card, Visa and Mastercard, from customers all over the world, with the utmost security and convenience and sthe online payment gateway has no membership costs or monthly fees. REDUNIQ@Paymentscreated with businesses that sell online without a website in mind (via social networks or marketplaces), it is a turnkey solution that allows you to receive online payments by e-mail, SMS, WhatsApp, Multibanco or MB WAY reference, with Visa and Mastercard cards, without having to worry about membership costs, fixed costs, monthly fees or integration.
Between this more technical part and the necessary investment in marketing (working on SEO, email marketing campaigns, content marketing, communication on social networks, etc.) and the logistical part of home delivery, which will have to involve the contracting of courier delivery services or with CTT. There is one point that no online clothing business can escape: clothing suppliers.
In order to answer the question "how do I find clothing suppliers in Portugal?", we're going to leave you with a list of resale clothing suppliers in our country that you can turn to in order to replenish your stocks.
Clothing suppliers in Portugal for online sale on marketplaces and professional online shops
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Revendaderoupa.co.uk
If you're looking for clothes for resale, Revendaderoupa.pt is worth a visit. As well as clothing itself, this resale clothing supplier also offers a wide range of footwear, bags, jewellery and other accessories.
Orders must cost a minimum of 100 euros and reach their destination within 6 to 7 days.
It should also be noted that this supplier also offers the possibility of dropshipping.
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Q2 WholeSale
When it comes to suppliers of imported clothes, Q2 WholeSale is a leader, offering complete collections in line with current trends at affordable prices.
Note that shipping is free from 15 units and the company has a discount programme for large orders.
In addition to the resale service, Q2 WholeSale also offers a dropshipping service.
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Take off
With more than three decades of experience in the market, Despomar is a supplier of original brand clothing especially related to surfing and other sea and snow sports, but not only.
If board sports is your niche market, at this supplier you'll find clothing and accessories from original and well-known brands such as Billabong, Dakine or Element.
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In StyleFashion
At Germany's In StyleFashion you can find clothes, accessories and footwear for everyone, including a vast collection of clothes for parties and celebrations.
Like the other suppliers on this list, In StyleFashion offers special prices for orders over 100 euros.
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CLP
Rounding off this list is the Spanish company CLP, a supplier with more than a thousand shops across Europe.
In addition to its huge catalogue, this wholesaler presents new collections every week that are in line with the latest fashion trends.
Orders have a minimum value of 100 euros and deliveries take place within 24 hours.
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