Over the last few years, we have seen a profound change in consumer consumption and payment habits.
If, until a few years ago, the most technological thing we could aspire to in the field of transactions was payment by debit/credit card with PIN, nowadays the scenario has changed radically and businesses have to be prepared to work with the contactless (contactless payments), digital wallets, QR Code and the increasingly popular MB WAY.
What is MB WAY?
Born in 2015, the MB WAY is, in practice, a digital ATM solution that, via mobile phone, allows consumers to pay for purchases online and in person.
For consumers to access MB WAY, all they have to do is download the app, which is available for smartphones and tablets with Android and iOS operating systems.
To understand the scope of this payment method, it should be noted that, according to Marktest's E-commerce Barometer, MB WAY was the Portuguese's favourite payment method in 2022, with around 1.6 million users.
How do I receive payments by MB WAY?
The increase in the number of MB WAY users is putting extra pressure on businesses to adapt their offer and include this payment method among those they make available to their customers.
How? Nothing could be simpler.
In order to respond to this challenge, REDUNIQ has developed and is now offering three solutions to businesses that want to meet the needs and habits of their customers TPA state-of-the-art: REDUNIQ Easy, REDUNIQ Smart e REDUNIQ Soft.
Created with businesses that have a low or seasonal turnover in mind, the REDUNIQ Easy allows a business to accept "traditional" payments with credit and debit cards (Visa and Mastercard brands) via PIN, contactless, MB WAY, Google Pay and Apple Pay, without commissions, loyalty periods or minimum revenue, thus diversifying its ways of receiving payments.
When we're talking about businesses that have a higher turnover and need more efficient, mobile payment management, with the TPA Android REDUNIQ SmartThe business can now accept contactless payments by card, chip, MB WAY, Google Pay and Apple Pay.
To complete the extensive range of payment methods, including MB WAY, this POS also comes with the possibility for businesses to create or take advantage of management apps installed in the terminal itself, which will help give you extra mobility.
Completing this trio of TPA solutions for businesses to receive MB WAY payments, there is an application that transforms the retailer's smartphone into a fully-fledged mobile terminal: the REDUNIQ Soft.
This NFC payment Android allows a business to accept payments quickly and easily through QR Code, NFC or Contactless wherever and whenever the retailer wants without them needing a Physical TPAEverything is managed via an app that can be installed on your smartphone.
At any of these terminals, the MB WAY payment operation is extremely fast, as the customer only has to bring their mobile phone close to the terminal for the transaction to be completed, without having to enter any code.
It should be emphasised that MB WAY also allows you to carry out cash transactions. online payment and remotely, as this solution allows customers to enter their telephone number on the online shop's website at the time of payment, in order to receive a payment request in the MB WAY app, which they must accept.
When it comes to these online payments with MB WAY, through the REDUNIQ@PaymentsThe customer simply has to select the MB WAY payment option and enter their mobile phone number to finalise the purchase and the money will be paid into your online shop's bank account.
Receiving payments by MB WAY: the main advantages for your business
Receiving payments and transfers via MB WAY has a number of advantages for businesses. Among them, the main ones are:
- Greater simplification of payments leading to more efficient management and increased sales;
- Offering the preferred means of payment for Portuguese consumers (1.6 million users in 2022);
- Easy integration with invoicing services, as MB WAY is linked to the business account, allowing you to receive credit quickly;
- Possibility of making returns, since if a customer who has paid with MB WAY wants to return a product and receive the money via MB WAY, all the retailer has to do is transfer it to the account the money came from;
- No membership costs, loyalty period or minimum income to receive MB WAY payments with REDUNIQ terminals.
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